Posted by Christi Reynard - email
LOUISVILLE, KY (WAVE) - As Valentine's Day approaches, the flower business hits peak bloom.
Whether you're choosing flowers from your local florist, shipping them cross-country, or picking them up at the supermarket, experts say you're going to pay a hefty price. Valentine's Day is the most expensive period in the year for flowers. So florists say be prepared, and recommend talking with your florist to find an arrangement in a comfortable price range.
When ordering from an out-of-town florist or a web site, there may be slight variations from what you see in a brochure or online.
"They may not have the exact same flowers, depending upon the arrangement you've chosen," says florist David Hope. "But they can do something very similar to the picture, based on the style and the color of the flowers in the picture."
If you're popping into the local supermarket for your bouquet, Hope suggests asking which day the store gets flower deliveries. Pick them up then, and care for them at home to keep them freshest.
Also, keep your options open. Florists say the most popular flower for the holiday is the most expensive: the iconic red rose. But a less pricey alternative is the gerbera daisy which comes in a wide range of colors.
And don't forget to look for a deal. WAVE3.com has a deal at the top of our home page: $80 worth of flowers for $40. It's our "Deal of the Week."