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SOURCE Chateau Morrisette
Virginia's Premier Winery's Sweet Wines Among Fastest Growing in U.S. Sales
FLOYD, Va., Oct. 15, 2013 /PRNewswire/ -- Virginia's Chateau Morrisette announces discounted retail pricing for its sweet wines, including two new releases, a lightly-sparkling Red Muscadine and lively and smooth-finishing Farmhouse Sangria. Along with perennial favorites the White Muscadine and Sweet and Red Mountain Laurels, these flavorful Chateau Morrisette sweet wines are perfect for fall, holiday or impromptu gatherings.
Through December 31, 2013, Chateau Morrisette's sweet wines sold at retailers throughout Virginia, Maryland and the Carolinas are line priced at $7.99 at most retail outlets, including Kroger, Walmart, Harris Teeter, and Food Lion. Visitors to Chateau Morrisette Winery can also experience these sweet wines in the winery's tasting room.
"While many Moscatos and other bellwether sweet wines are in the $12 to $25 range, Chateau Morrisette is able to offer a perfect pairing: quality sweet wines at a very compelling price point just in time for the holiday season," said George Weldon, General Manager at Chateau Morrisette. "As we have grown our wine production volume, we are one of few Southeastern regional wineries able to compete with mass produced California wines at a similar price."
Whether purchasing for special events or for colleagues, business associates or friends, Chateau Morrisette's wine along with the winery's bruschetta, dressing, pasta sauce or salsa make a unique statement and support the region's economy. Those who join the winery's Kennel Club enjoy year-round online and winery discounts, too.
"Sweeter wines continue to grow in popularity among diverse consumers, especially among women, Gen Y, and those who prefer a lighter alcoholic beverage," added Weldon. "In particular, buoyed by pop culture and hip hop artists, sweet-tasting wines are among the fastest growing in the country – our sweet wines represent the best of our region."
Located at milepost 171.5 on Virginia's Blue Ridge Parkway, Chateau Morrisette is well-regarded for its award-winning wines and its spectacular mountain views.
About Chateau Morrisette
A fun day trip from Roanoke, Charlottesville, Blacksburg, Christiansburg or the Piedmont Triad or a great weekend away from Washington, DC, Richmond, Hampton Roads, Raleigh/Durham, Charlotte, Knoxville or Charleston, WV, Chateau Morrisette is located at Milepost 171.5 on the Blue Ridge Parkway in Floyd County, Virginia. Wine tastings are $8 per person. For more information, visit www.thedogs.com, call (540) 593-2865, or follow us on Facebook.
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