Amber Ruch

Amber Ruch

Digital Content Manager, KFVS

Cape Girardeau, MO

Amber Ruch attended Southeast Missouri State University where she graduated with a Bachelor's degree in Journalism and a minor in Creative Writing in December 2010.

Amber was the first digital intern at KFVS. She interned for a semester in the spring of 2010. She was hired in February 2011 as the web producer for County News, a hyper-local group of sites that branched off from Each of the 15 sites covered events and stories in one county in the Heartland.

A little more than two years later, Amber became a digital content producer for Since then, she has been a digital content executive producer and now the digital content manager.

Amber is a native of DeSoto, Mo. When not working, she enjoys spending time outside in the sunshine and traveling to new places.


  • Missouri Broadcasters Association Award for Convergent Media - 2018


  • Southeast Missouri State University, Bachelor's degree in Journalism, 2010

Recent Articles by Amber

AMBER Alert canceled for 2 children out of McDonald County, Mo.

11 Ky. hospitals receive nearly $152M through CARES Act

Accused Marshall Co. High School shooter Gabe Parker enters guilty plea

Mo. attorney general files suit against man for selling fake ‘coronavirus cure

Inclined baby sleepers, rocking seats recalled due to risk of suffocation

  2 more employees indicted in deadly duck boat sinking

Trial for accused Marshall Co. High School shooter moved to Christian County, Ky.

KY high school teacher pleads guilty to child pornography, voyeurism

Bald eagle found shot to death near nest

Proposed bill would require MO residents to own an AR-15

13 charged in violent robberies in Kentucky, Tennessee, other states

  Southeast MO twin brothers found with thousands of rounds of ammunition; allegedly planned attack

  ‘Two-headed' deer killed in Ballard Co., KY

SLIDESHOW: Black Friday ads 2018

Gov. Bevin: KY students ‘Bring Your Bible to School Day’ on Oct. 4