LOUISVILLE, KY (WAVE) - Louisville will be the new Kentucky home for the increasingly popular Bourbon Trail, it was announced Thursday.
The $1.4 million expansion for the Frazier History Museum in downtown Louisville includes newly acquired buildings on Main Street that will serve as the starting point for the Kentucky Bourbon Trail.
The Kentucky Distillers' Association is working with the Frazier to turn the buildings into 5,000 square feet of "bourbon-related exhibits and visitor experiences that impart the history and cultural development of one of Kentucky's signature industries," according to a release sent out Thursday morning.
Louisville Mayor Greg Fischer took the news as an opportunity to reel off some impressive stats about the state's "bourbon boom."
"Kentucky is the birthplace of bourbon, producing 95 percent of the world's supply, generating $3 billion in gross state product, providing 15,400 jobs with an annual payroll of $707 million and creating $165 million in local and state tax revenue every year," he said. "As Louisville joins the rest of the state in building on this exciting 'bourbon boom,' Kentucky will become a global bourbon destination that cannot be duplicated anywhere in the world."
The expansion will allow the Frazier to welcome almost 50 percent more visitors each year, including
"Telling the rich history of bourbon in support of this growing industry is truly a concept whose time has come," KDA President Eric Gregory said. "Not only is bourbon an important part of Kentucky's heritage but the heritage of our country. The Frazier allows us to tell this story right in the heart of Louisville's burgeoning downtown bourbon boom, including the revitalization of Whisky Row, the success of The Evan Williams Experience and the continuing addition of craft distilleries."